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  My4AsNews {April 2009}
   

Crowbar Awards Let Creative Students Shine

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Which school produces the most creative students? Going by the latest rankings by The Association of Accredited Advertising Agents (4As), Temasek Polytechnic is the most awarded college, followed by Nanyang Technological University and Singapore Polytechnic.

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The results indicate each school’s performance in the Crowbar Awards – the premier competition for students in the creative disciplines of Advertising, Design, Film, Interactive and Photography.

Since 2001, the Crowbar Awards has been a platform for individuals to showcase their best work and gain a foothold into the industry.

Raymond Chin, who won a Crowbar at the inaugural Crowbar Awards, is now a Creative Director at JWT Shanghai.

Gen Tan, a Temasek Polytechnic graduate who also won at the inaugural Crowbar Awards, is now a designer at Kinetic Singapore. “Winning the Crowbar Awards has helped me meet the right people. They have inspired me and created opportunities along the way,” said Gen.

The 2009 Crowbar Awards is now accepting submissions. Last year, a total of 27 schools – 18 local and 9 international – participated in the competition.

“The creative industry is highly competitive and only the most talented succeed,” says Crowbar Awards 2009 Co-Chairmen, Justin Lim of Grey Group and Koh Hwee Peng of Batey. “We hope the schools can inspire their students to truly shine.”

Whoever tops the Crowbar Awards this year will get the chance to test their mettle in the real world with a 6-month internship. The winner will work at Batey Ads, a Grey Group company synonymous for creating iconic advertising such as the Singapore Girl.

Entry submissions begin now. Entry deadline is 5 June, 2009. Entry details can be found at www.crowbar.com.sg.

 
 

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