Media Circulation Services (MCS) has obtained regulatory approval for the change to Audit Bureau of Circulations Singapore (ABC).

ABC, the advertising industry’s independent body that provides audit and verification of the circulation of print media, was jointly established in 1984 by the Singapore Advertisers Association (SAA), Association of Accredited Advertising Agents Singapore (4As) and the Advertising Media Owners Association Singapore (AMOAS).

With the change, all current MCS audited publications are now ABC audited publications, and the new name and logo may be used to publicize their status as an audited publication.

ABC Singapore is a member of the International Federation of Audit Bureaux of Circulations (IFABC).

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About Audit Bureau of Circulations Singapore (ABC Singapore )

The Audit Bureau of Circulation Singapore (ABC Singapore), formerly known as Media Circulations Services (MCS), was jointly established in 1984 by the Singapore Advertisers Association (SAA), Association of Accredited Advertising Agents Singapore (4As) and Advertising media Owners Association Singapore (AMOAS). The role of ABC is to provide independent audit and verification of the circulation of publications. ABC Singapore is a member of the International Federation of Audit Bureaux of Circulations (IFABC).

For more information, visit www.abcsingapore.com.sg .