The holidays are a special time of year. Despite the hustle and bustle of shopping, parties and what not, the season is fun.
We've just wrapped up our last Awards Show of the year and we're all ready to let our hair down and party. It's been an eventful year for us with new changes to our three major Award Shows. The Crowbar's turned festival and we introduced “Agency of the Year” awards at the Singapore Media Awards and Creative Circle Awards.
Apart from organizing the shows, we've been setting aside a secret stash of “newer things” in our drawers. All will be revealed next year, which is not too far away. A little hint: it's the 4As 60 th birthday next year.
On behalf of the 4As Secretariat, I'd like to wish all our members and readers a blessed Christmas and a New Year that begins on the perfect note.
Chua Bee Hong
4As Executive Director