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Singapore Media Awards 2008 Opens for Entries

Singapore, 29 May 2008 - The 4As (Association of Accredited Advertising Agents Singapore) announces the call for entries for the Singapore Media Awards (SMA) 2008.

Companies can now submit works to compete at the 4th Singapore Media Awards in all Single Media and Specialist Categories.

An important change this year is the invitation for nominations for the Special Achievement Awards. These categories are free of entry fees and may be submitted by anyone in the industry - be it clients, media owners or agencies.

Shortlisted nominees will be asked submit a detailed profile and supporting documents for the final judging as their credentials are an important consideration in deciding the winner.

The Special Achievement Awards consist of three categories:

1. Media Person of the Year
2. Young Media Person of the Year
3. Media Sales Person of the Year

The SMA Special Achievement Awards aim to promote media professionals as role models who demonstrate commitment to the development of our media industry through outstanding performances, and dedication to innovation and quality.

Harpreet S. Kaintel, SMA 2008 Chairman, said: “We are constantly reviewing and seeking ways to improve and build SMA into a better show. Hence this year, we have decided to move the Special Achievement Awards into one that is nominated by the industry. By removing the entry fees and changing the selection process, we hope to encourage greater participation from all sectors of the industry, providing a sterling recognition of a media talent.”

The Singapore Media Awards established in 2005 is Singapore’s most prominent award for media professionals. It recognises the importance of outstanding media practices and strategies that contribute to the success and results of an advertising campaign. The spirit of the Awards encourages media excellence, celebrating significant achievements and contributions of Singapore’s media talents.

Entries and nominations will be accepted until 27 June, 2008. Entry Submission and Nomination forms can be downloaded from www.sma.com.sg.

SMA has once again received strong support and endorsement from major industry players. Amongst those that have stepped forward as sponsors include ACP Magazines, AXN, CNN, MediaCorp, Microsoft Advertising, Moove Media, MTV Asia, Singapore Press Holdings, SMRT Media and StarHub.

Media Contact:
Sarah Tang
Phone: 6836-0600
Email: sarah@4as.org.sg

About the Singapore Media Awards (SMA):

Organised by the Association of Accredited Advertising Agents Singapore (4As), the Singapore Media Awards recognise and celebrate the accomplishments of Singapore’s media talent, innovation and success. It also demonstrates how the media and media owners play an important role in the success of a well-executed advertising campaign. For more information, visit www.sma.com.sg.


About the Association of Accredited Advertising Agents Singapore (4As):

The Association of Accredited Advertising Agents Singapore was founded in 1948. Better known as the 4As, this non-profit trade association represents advertising and marketing communications practitioners, agencies and related businesses in Singapore. The 4As works in close co-operation with other related trade associations, schools and government bodies to nurture talent and to improve the stature and prominence of the advertising and marketing communications industry. Among the key events organised and promoted by the 4As are the Singapore Creative Circle Awards or the Gong Show; the Students Creative Awards, commonly known as The Crowbars; and the Singapore Media Awards.own as The Crowbars; and the Singapore Media Awards.
 
 
 
 
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